Process innovation is different from product innovation. It's about how do you create a new product or develop a new product or manufacture a new product, but not a new product itself?

Haier, a Chinese brand, exemplifies the trend of emerging market companies building brands that are being accepted, if not recognized, by the Western consumer.

The problem with the mobile industry is that it deals with an intangible service which is largely similar across major players. Most consumers cannot tell the difference between Vodafone and Orange, or AT&T and Verizon in the U.S., beyond the colors and the logos. I suspect neither can the companies.

The problem often is that aspiring brands wish to be universally loved. Unfortunately, universal love is neither achievable nor desirable. Instead, great brands are loved by some and hated by others because they actually stand for something.

The input of Idle No More has been a lightning rod for people who were already thinking this way. We are reaching clarities on bigger issues like fracking and GMOs and climate change.

The whole future, I think, of Wyoming and the economy has to do with coal and our clean coal technology, and we're going to have the ability here in Wyoming to deal with all of the things of this so-called climate change.

Self-imposed discipline with a bent towards results rather than 'creative' and sustainability spending is unfortunately not the norm in the marketing industry.

While the climate crisis gathers front-page attention on a regular basis, people - even those who profess great environmental consciousness - continue to eat fish as if it were a sustainable practice.