Seth Godin

The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.

Kickstarter eliminates the risk that publishers and booksellers face. They have limited resources and limited shelf space, and Kickstarter is proof to them that something is going to work.

Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.

The future of publishing is about having connections to readers and the knowledge of what those readers want.