Ronnie Coleman

I've been in pain for so long now I'm just used to it.

I hate dieting.

Because the Arnold Classic is such a big show, a guy who hasn't been getting a lot of recognition all of a sudden does that show and arrives in good condition and is able to take out some of the top guys, it then puts him up there in the running for the Olympia title. So he can get more recognition that way.

For the most part, I would say that I have always had a great love for the sport, just doing what I do. I think my success could be greatly attributed to that. I don't look at it like it's a job or anything like that. Its more like a hobby, something I have fun doing.

There are times I have to diet 16 weeks at a go, and I had to miss out on stuff I love, like burgers and birthday parties.

I eat healthy year round.

I'll be a diehard bodybuilder until my last breath, but I want my brand and the movement we are creating to touch all aspect of the fitness community.

Nutrition is 150 per cent of the bodybuilding formula. It's that important.

I have fans from every level of the fitness world, whether it's the elite competitor or just someone living a healthy lifestyle, and it's been my goal since day one to make sure that my brand has something to offer everyone.

When I graduated from college, I tried my hardest to get a job at an accounting firm, and it just wasn't meant to be. I ended up delivering pizzas and newspapers. I knew my life was cracked up to be a little more.

You get used to a certain thing, and you don't want to change. Because that's what's worked for you.

It seems that, every day, a new brand is popping up, and everyone has become an expert on supplements and training. Hey, there's a lot of great brands and products out there, but there are also those just looking to grab a piece of the money pie.