Pat McGrath

I'm such a product junkie - I love trying new products and new shades. For me, it's really exciting to see what new and wonderful products come onto the market.

For fragrance, I apply a custom blend of essential oils and perfumes. I love spritzing Michelle Roques-O'Neil's Restore Therapie Aura Spray, which is an infusion that instantly rebuilds your energy.

I'd go into a department store now and buy everything. It's who I am. I just love cosmetics.

What sets Labs apart from other brands is the emphasis on the user experience within the products themselves by embracing the technologies that are changing the face of the beauty and the marketplace of the industry. Simply, the Lab is where unadulterated experimentation meets raw glamour: a rule-breaking playground for makeup enthusiasts.

From the beginning of my career, I've used makeup as a vehicle to express my vision, my obsessions, inspirations, and addictions. There's nothing more rewarding than seeing young people recreate some of my iconic looks.

It's amazing to know that my work as a Artist can influence women around the world, and my visions for new products can shape the future of beauty for women.

Makeup is an extraordinary tool that allows me to share my inspirations, my fantasies, and my vision with the world.

My mother was my first and most important influence. When I was a little girl, she would take me shopping for pigments that flattered dark skin tones, mixing and playing until she'd created her ideal shade.

I've always wanted to have my own business, but not in the traditional sense... I always found that quite off-putting. I just wanted to be different.

I just loved makeup. My mother loved it as well - and was obsessed by the fact that we couldn't find any makeup for dark skin.

Makeup is malleable and mercurial: The biggest joy I have every day is the opportunity to create, to play, and to invent with something I've loved forever.

Anyone who knows or works with me knows I don't believe there's such a thing as a 'mistake.' With that in mind, I celebrate all aspects of makeup and find something beautiful in all 'trends.'