Kathy Ireland

I entered the modeling industry as a business person already. I always knew I belonged on the other side of the camera.

The entire time I was modeling, I was trying and failing at businesses. In fact, we would have started our business much sooner had I been more successful.

I intentionally built a business that has absolutely nothing to do with appearance.

I want to be healthy, to be there for my husband and my kids.

I'm a curious person. I like to ask questions. Well, why? People would say, it's never been done. It's never been done does not mean that it can't be done.

Our mission began with finding solutions for families, especially busy moms.

The only thing Martha and I have in common is that we both used to model. Martha Stewart is extremely talented. Her designs are picture perfect. Our philosophy is life is messy, and rather than being afraid of those messes we design products that work the way we live.

Martha Stewart is extremely talented. Her designs are picture perfect. Our philosophy is life is messy, and rather than being afraid of those messes we design products that work the way we live.

I always knew I belonged on the other side of the lens.

I believe there are three keys to success. For me it is keeping my priorities in order: It's my faith and my family, and then the business.

Beauty comes from the inside.

But I look at failure as education. In that respect, I am so well-educated.