Our customers, system, and shareholders are best served when we direct our focus and energy towards executing against these critical customer expectations.

We are putting the customer at the center of everything we do and are directing our resources towards those innovations and investments that will strengthen our ability to deliver a better McDonald's experience over time.

Whether that's in communications or marketing or strategy, you need people to come in with a fresh perspective.

When you get an invitation to come back and be part of the team that will be the architect of the next generation of growth, when you get an opportunity in a business of the size and scope of McDonald's, that's incredibly attractive.

For me, social media isn't just about connecting with friends and sharing photos; it's a bigger, more tangled web that's led me to jobs working in television, speaking gigs around the country, and it's even helped me land my first book deal!

By 2007, we were finally living in a culture where people get what networks are and what technology can do to connect people.

The day Trump got elected, I got off social media.

As the president of Estonia, I represent the only truly digital society which actually has a state; almost all our citizens' interactions with the government, including voting, can be done securely online, and our 'e-residents' can incorporate and run their businesses in Estonia without ever having to set foot here.