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January is always a good month for behavioral economics: Few things illustrate self-control as vividly as New Year's resolutions. February is even better, though, because it lets us study why so many of those resolutions are broken.
Sendhil Mullainathan
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"January is always a good month for behavioral economics: Few things illustrate self-control as vividly as New Year's resolutions. February is even better, though, because it lets us study why so many of those resolutions are broken."
— Sendhil Mullainathan

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January is always a good month for behavioral economics: Few things illustrate self-control as…

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January is always a good month for behavioral economics: Few things illustrate self-control as vividly as New Year's resolutions. February is even better, though, because it lets us study why so many of those resolutions are broken. — Sendhil Mullainathan

About Sendhil Mullainathan

Sendhil Mullainathan was a Economist from India (1973–present).

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Frequently Asked Questions

Who said "January is always a good month for behavioral economics: Few things illustrate…"?
This quote is attributed to Sendhil Mullainathan, a Economist from India.
When did Sendhil Mullainathan live?
Sendhil Mullainathan lived from 1973 – present.