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I wanted to create a toolkit which I would have wanted as an entrepreneur to use these principles of psychology in product design. Some startups totally forget the trigger. In some, the action is too complicated. Others don't have a variable reward, which maintains mystery.
Nir Eyal
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"I wanted to create a toolkit which I would have wanted as an entrepreneur to use these principles of psychology in product design. Some startups totally forget the trigger. In some, the action is too complicated. Others don't have a variable reward, which maintains mystery."
— Nir Eyal #workcareer

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I wanted to create a toolkit which I would have wanted as an entrepreneur to use these princip…

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I wanted to create a toolkit which I would have wanted as an entrepreneur to use these principles of psychology in product design. Some startups totally forget the trigger. In some, the action is too complicated. Others don't have a variable reward, which maintains mystery. — Nir Eyal

About Nir Eyal

Nir Eyal was a Author from American (1970–present).

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Who said "I wanted to create a toolkit which I would have wanted as an entrepreneur to us…"?
This quote is attributed to Nir Eyal, a Author from American.
When did Nir Eyal live?
Nir Eyal lived from 1970 – present.
What is this quote about?
This quote touches on Work & Career. Browse more quotes on these themes from the categories page.