Competition on anything is good, because it makes everybody better.

In recent years, the government has lost more than five million fingerprints from government employees. They have lost hundreds of millions of credit numbers from financial institutions. This problem is happening more and more and more. And the only way we can protect ourselves is to make phones more and more secure.

That's the great thing about Apple: it's very focused on the things that we know how to do very well and not try to extend ourselves to areas that we know very little about or don't have a lot of expertise in.

The quality of TV, I think, is at an all-time high. The problem with it is the way that we end up consuming it - generally a cable box. A satellite receiver is, to me, nothing more than a glorified VCR.

We made the commitment internally to develop our own superior vapor product. We didn't buy a company outside, and we believe that Vuse is a superior and game-changing technology.

I think we live in delusional times, whether it's with a great ability to totally distract ourselves with technology, or with speed and the velocity of life.

I watched TV religiously when I was a kid, but nowadays - with the Internet - there's so many people writing about TV on the Internet, that everything's sort of under a magnifying glass.

We need a number of solutions - we need more efficiency and conservation. Efficiency is a big one. I think car companies need to do a lot better in producing more efficient cars. They have the technology, we just need to demand them as consumers.