F. L. Lucas

The most emphatic place in a clause or sentence is the end. This is the climax; and, during the momentary pause that follows, that last word continues, as it were, to reverberate in the reader's mind. It has, in fact, the last word. ”

Most style is not honest enough. ”

And how is clarity to be achieved? Mainly by taking trouble and by writing to serve people rather than to impress them. ”

Apart from a few simple principles, the sound and rhythm of English prose seem to me matters where both writers and readers should trust not so much to rules as to their ears. ”

The two World Wars came in part, like much modern literature and art, because men, whose nature is to tire of everything in turn... tired of common sense and civilization. ”

The only hope I can see for the future depends on a wiser and braver use of the reason, not a panic flight from it. ”

A man can make himself put down what comes, even if it seems nauseating nonsense; tomorrow some of it may not seem wholly nonsense at all. ”