Carmen Busquets

Customers want to buy something which is not expensive because of a label but which is costly because of the time taken to produce it. ”

People need patience. It takes time to build a brand. ”

I rarely have time for lunch, so tend to have a big breakfast and big dinner. ”

My mother was a sociologist and an intellectual, and my father was an industrialist with a business in copper and aluminum wire. He was very strict and he wanted me to work in the family business - for him, the worst thing was having a daughter who worked in fashion. ”