Aslaug Magnusdottir

Moda Operandi will change the face of luxury e-commerce by directly connecting brands with the most discerning shoppers around the world. ”

I try not to take much time off for lunch, so I usually end up with a tossed salad from the local deli. ”

Daft Punk's 'One More Time' remains one of my favorite 'getting ready to go out tonight' songs. ”

There are so many women throughout the world who appreciate beautiful design and have the budget to buy designer fashion but sometimes have a hard time finding the things that they really want or that suit their lifestyle or their culture or whatever it may be. ”

When I was working at Gilt, a lot of people at the time - this is back in 2009; Gilt launched in 2007 - were making their first fashion purchases online and at a discount. ”

We use digitisation and 3D-render programs such as Optitex and ClO3D to create the silhouettes, but we invented our system to let users mix and match components in real time. ”

The fashion sector is very hot in New York, especially the fashion tech sector, and a lot of women have been the leaders in the industry. ”

If all purchases are spontaneous and simply driven by what is seen and loved, there is a high risk of ending up with 10 cocktail dresses and no outfits for work. ”

I so often heard from women that they saw this beautiful fashion, but it didn't always work for them - whether it was cultural reasons, lifestyle reasons, body type reasons. So it seemed like in my mind there was a gap there, that women really wanted to be able to customize items to fit their needs and their tastes. ”

As in many other industries, the luxury fashion consumer increasingly desires to put a personal stamp on important purchases. ”