Anne Wojcicki

It's very important that children learn to use technology - it's part of life - but also that they learn when to put it down. ”

I was brought up with a scientific outlook on life. It's the way my father deciphers the world - whether it's football, politics or hairstyles. So I don't get anxious about the future, because I was raised to believe and accept that nothing stays the same, and the best way to survive is to adapt. ”

When I graduated from college in 1996 and the Internet was taking off, I remember this feeling that there was an open range where anything could be built. ”

I'm action-oriented. ”

The challenge in a startup is you hit a lot of turbulence, and you want people who understand that it's just turbulence and not a crisis. ”

I think there's a point to regulating, because there are snake oil companies. ”

Making personalized medicine a reality will require a strong partnership between 23andMe and the physician and medical communities. ”

It's interesting: I think, genetically, there are people who need different things, like exercise. I need the exercise, others not so much, and I think more and more, we'll start to understand why people's bodies function in certain ways. ”

There's enough data showing that the fitter you are, the better you eat, the more likely you are to stay healthy longer. ”

TIVO was a big shift in how people watched TV, but everyone understood the concept of TV. No one really understands the concept of, well why would I want my genetic information? ”