Dick Costolo

We have a core value here at Twitter that says we want to defend and respect the user's voice. And that's important to us on a global basis. Someone doesn't sign up for a service expecting that their sign up information is going to be handed over without them being asked... We're going to defend our users' rights.

The way you build trust with your people is by being forthright and clear with them from day one. You may think people are fooled when you tell them what they want to hear. They are not fooled.

The way you build trust with your team is around super-clear communication in that instant when they say, 'I will be sad if you don't do X.' You have to say, 'We're not going to do X, and here's why, and believe me, you'll be much sadder later if I let you go do it and you spend a bunch of time on it and nothing ever happens.'

I try to spend a lot of time with people outside my direct reports. The view from the top is totally distorted. If you only spend time with your directs, you have no perspective on what's really going on.

When we think about the characteristics of Twitter that make it unique, it is all of public, real-time, conversational, and distributed. We are the only platform that is all of those at scale.

What launched me toward Feedburner? Well, the Internet happened. When I saw Mosaic, I thought, 'I gotta do this.' I founded and sold a few companies. Feedburner was my fourth.

One of the things you learn operating in the technology industry is disruptions are occurring every day.

We've recognized that Twitter is the second screen for TV, and TV is more fun with Twitter. There are a bunch of ways that we can be complementary to broadcasters.

For many people, when they come to Twitter, the language is opaque. We need to push the scaffolding to the background and bring the content forward. The media, the photos, the videos.

Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the people you're - you know, at work with the next day around the proverbial water cooler.