Virgil Abloh

The amount of random conversations that lead to culture-shifting ideas is insane.

I look at culture, and I see what the kids around me are wearing, and I see a particular style. I understand the space between fashion and streetwear.

I don't have to choose between high fashion or streetwear. My brand reminds me that it doesn't have to fit in a box. It can just be in a gray area.

My motivation is, in part, a bit of angst that comes from feeling like I don't belong, that our generation doesn't belong.

DJing is my only peace of mind. When the phone is off, I play my favourite songs really loud for myself, and I'm not talking to anyone; I'm not managing anything. It's just, like, a time when I can listen to music.

For me, just as a social recorder of 2016, there's a new girl that emerged that can shop in between Zara and designer and still maintain a sense of her personality and identity.

Fashion is kinda a joke. I don't get too bogged down in the clothes. For me, it's one big art project, just a canvas to show that fashion should have a brand which has someone behind it who cares about different contexts. Social things.

I'm not really into style. I'm more into confidence or having something to say.

My graphic design skills are superior to a lot of other things I can do; I use it as a part of my tool kit.

I started off as a kid who didn't care what my education was.

I'm fascinated by the idea that a human connection can be triggered through inanimate devices.

Take Tom Sachs as an artist. His brain is more brilliant than anything, so of course, anything he puts out over a ten-year period is going to continue to be super relevant. But if you look at some artists, they have one good idea, but unless you know where it's coming from, it's not going to be lasting.